Getting in touch with the industry is an integral part of our education and besides constantly improving our skillset in the classic disciplines like sketching, modelmaking or CAD, as designers we need to be competent communicators and become professional and convincing presenters.
As the market leader in Turkey’s appliance sector and the fourth largest household company in Europe, we had the extra ordinary opportunity to receive the company’s executives and global design manager from Arcelik beko to our studio.
Behind closed doors, for three long days, the topic was (no surprise) the future of cooking! Not only did we get great insides from the company’s representatives, but also could convince with radical ideas and cool presentations.
Despite the fact that design is a global discipline and therefore most of the time done in English, we also want to thank Li Yuan for her tirelessly and professional translations during the workshop.
此次活动紧锣密鼓地举办了三天，为全封闭式。活动主题为“未来厨房”（小伙伴们，简直毫无悬念哪）。我们不仅从Arcelik beko公司的代表那里获得了很多深刻见解，反之, 学生们一些激进的想法及酷炫的展示也深深打动了他们。
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